Institute of Practitioners in Advertising (IPA) and coping with my first work hangover!
I could go into detail about my new found knowledge of the digital industry and the new services that Yahoo provide but in all honesty it would probably bore you. All I will say is that I found out you can do a lot more than just display ads embedded on web pages. Something that you may find of use is my after work series I attend every Wednesday for 6 weeks at the IPA. It is a workshop set up for those people who are new to the world of marketing and communications and an excellent opportunity to network. You will almost certainly hear it is not what you know but who you know and how important the role of networking is in getting your foot in the door. Don't underestimate the power of this. Each week the session is themed and we hear from a panel of professionals in the advertising industry. Topics include: The Future of Advertising, Client Services, Strategic Planning, Creative and Digital. Although it is an effort to attend these after a day's work, they have been extremely interesting and beneficial and to make it even more appealing there is free drink and buffet food!
Talking about free drink slightly turns my stomach as I suffered with my first work hangover on Friday morning. Not a good look or one I intend on taking to work very often, although working in media is an extremely social industry so maybe I need to just figure out the best way of disguising my suffering. Or maybe I just need to turn down the Jagerbombs which seem to be a popular death trap. Any tips would be greatly appreciated!
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